Analytics

Analytics for Personalized Search can be captured on certain events, but how you capture them differs by event.

For a SearchClicks event, you must make an additional API call when you trigger the event. This directs the relevant analytics data to be captured.

For a Purchase event, certain data must be included upon triggering the event. Analytics are then automatically captured.

When you trigger a SearchClicks event, you must make an API call to the following endpoint:

Pass the search click token with the call shown in the following example. Replace the sample token with your own token.

The possible response codes are as follows:

Purchase events are triggered by the addPurchaseRows method. When using Personalized Search, both the productId and sku parameters are required.

Personalized Search analytics are automatically captured when you use this call. You don't need to make any additional API calls.